May 2018

Procurement Australia – Indigenous Business

Procurement Australia engaged Little Rocket to develop a new sub-brand for their Indigenous Business department. Procurement Australia pride themselves on their contemporary, colourful, design and human-centred communication.

The brandmark that we developed compliments the existing branding style guide and communication whilst being easily identified as its own entity. Strong bold colours and shapes derived from Indigenous artwork was hand drawn and digitised for usage across both web and print platforms.

After impressing with the logo design, we were excited to work with our client to develop illustrative designs that could be applied to a laptop cover for a special giveaway at one of their events. Our illustrations capture the themes and aesthetics of the Indigenous Business logo and was very well received.